Thursday, February 26, 2015

What's this Firefox ad doing in Yahoo?

I was reading the Yahoo! news this morning when I noticed something odd at the far upper right side of my browser. yep, it definitely said "Upgrade to the new Firefox."



That got me stumped! I always thought Mozilla to be a Google partner.  hmmm..
My curiosity got the best of me and finally led me to this article.

"Firefox users in the US will now see Yahoo as their default browser, but Google may have allowed itself to be outbid" 

Having read that, I opened the Firefox browser immediately and was expecting to see the Yahoo! search engine as the default. I'm not sure if it is in the more recent Firefox versions but mines was ver. 35.0.1. I opened the options button to check and Google was still the priority search engine. (The article did mention it would be applied in the US, China and Russia). Probably will eventually happen in the newer versions.

Search engine is not obvious here
Yep! It's still Google


And because of that, I got three takeaways from the article I read.

1. Firefox was no longer the no. 1 browser. Chrome is.



2. "Google was paying 0.3 cents per Firefox search." Wow!

3. Firefox doesn't show up in the top nine browsers for mobile and I found myself saying, that's true! My smartphone don't have Firefox. Or.. maybe it's in the tenth spot.. :)


 As for the Firefox ad in the Yahoo! site? Must be a prep for Mozilla-Yahoo relationship. Just saying.

Wednesday, February 25, 2015

Before there was Facebook..

I guess I could start with the title.

 Before there was Facebook..

1. People meet people (in person)
    Lots of people do meet eye-to-eye and get to talk, real talk, with the other person. Sure, yeah, you get to meet more people in Facebook but seriously, how many of them have you had a good chat online?

http://www.hearinglikeme.com/sites/default/files/pictures/cafe.jpg

2. Spoken words and body language were used more often
    The mouth was undoubtedly needed in conversations for people to express themselves. Also, looking at another person's body language allowed people to really know what a person is saying. Can you tell if a person is really okay just by the person's status in Facebook as "I'm okay" ?

http://www.oral.fi/

3. It was noisier
    An after-effect of no.2, yes, there were much more noise in cafes and restaurants than the predominant click-clicking nowadays.

http://vanishingnewyork.blogspot.com/2010/09/10th-and-greenwich.html

4. Photos were printed
    Photo album sales must be non-existent now, if not really low . You would take a photo to be printed or shown to other people when you meet but now all they have to do is find it in your Facebook wall.

http://www.thirtyone.ph/2014/02/moments-album.html

5. The only time you see a thumbs-up is when you form it using a hand
    Thumbs-up still had the same meaning then and now but it must be one of the biggest trademark of Facebook that even surpassed the social network. Ate at McDonalds.. Like! Going trekking.. Like! Had a leg injury :(... Like!

http://previews.123rf.com/images/piksel/piksel1306

6. It was harder to stalk someone
   Pro or con, it was harder to track a person's activities without Facebook, or any social media. Given, of course, the person do post his/her activities in Facebook. Now, you don't have to hire a Private investigator, you can do all the snooping yourself.

www.today.com
vs.

Given that, I'm sure there are a lot more  I haven't mentioned. If you do have one or more in mind, do write them in the comment box below and I would love to hear 'em.

Tuesday, February 3, 2015

Examples of E-commerce business model

There are different business models out there and here are three sites which I have briefly described according to the categories listed in class according to different markets:


website: www.amazon.com 
(Transactional e-commerce site)


site objective: Online shopping mall with shipping services

site definition: It is a platform used by consumers to post items to sell which other customers can readily avail by paying online and have the items delivered to them.
target customers: All customers able to purchase online.
target site/goal and site design/contents appropriacy: The design of the website is fit to the need for fast searching of items. The products have pictures for added description, user feedbacks and the very useful virtual shopping cart.

website: www.toyota.com 
(Brand building site)





site objective: Leveraging products by featuring the existing products and providing customers the capability to customize their own car design

site definition: The site provides information about the different available cars and estimate retail price. It also has a list of available car parts, services and careers. The site also provides customer service for questions, comments or requests. 
target customers: Car lovers
target site/goal and site design/contents appropriacy: The site must be able to handle good pictures and load them really fast which is what the site does. It has a simple layout to not overwhelm the customer with information. 


website: www.yahoo.com
(Portal, publisher or media sites) 


site objective: One-stop site for information globally and locally.  
site definition: Yahoo is a site that captures news, stories locally and around the globe. It provides relevant local news to different people depending on location of users. For example, if the user is found to be in the Philippines, the user has an option to be provided with news primarily from the Philippines. In addition, it also is an email provider.
target customers: People who loves information
target site/goal and site design/contents appropriacy: The site is enabled for fast loading of large amount of pictures and text. The slide-sorter format at the front page which is like a feature gallery widget is a good way to recommend the most recent posts. The links to categories are also conveniently placed in front for easier access. There is also added statistical information such as trending topics and popular videos.

Other sites under other categories:
1. Transactional e-commerce site
   - www.gossard.com
   - www.thomascook.com
   - www.amazon.com

2. Service-oriented relationship-building websites
   - www.silicon.in
   - www.pcsglobal.in
   - www.accenture.com

3. Brand building site
   - www.hsbc.com
   - www.tango.com
   - www.guinness.com
   - www.vauxhall.com

4. Portal, publisher or media site
   - www.yahoo.com